mobile | healthcare | accessibility | mobile dashboard
digital healthcare solution
Post-pandemic, we can see a growing focus on personal health and well-being. Health & medical attention features in our monthly budgets- an indication of a willingness to invest in preventative efforts and a healthy lifestyle.
problem statement
so...
health and medical care can be costly, especially for those with chronic illnesses and comorbidities.
more broadly, some regions lack the kind of infrastructure and medical care facilities that can promote healthy living- accessibility forms part of the problem.
is there a way to be proactive rather than be reactionary about one's health? how can we make medical assistance more accessible to more people before they leave certain ailments too late?
value proposition/ solution
with a mobile health application, users can have access to medical care on the go. they can manage their health and learn preventative measures offered by the application, that will save them a lot financially in the long run.
save users a lot of money in the long run
health is wealth
manage health holistically
prevention
cure
business model
personas
-smartphone users
-the middle-aged man trying to manage his blood glucose
- the fitness bunny who wants to monitor their progress
-the smartphone user who can't travel to their consultation but needs medical attention
channels
-mobile application
- network of medical practitioners on the platform
revenue streams
-monthly subscription
- consultation & prescription sales
project
stakeholders
- medical praticioners
- investors
actitivties
-building & training machine learning model
-building ai
-data architecture
-integrations
-security & quality assurance
-user interface
team
-UX researcher
-UX Designer
-UI Designer
-Solution Architect
-Product Manager
- Usability Testers
-Frontend & Backend Developers
the creative process
the onboarding flow
seen below is an attempt to bring medical care closer within reach.
I wanted this also to be a way to market the digital healthcare experience while creating what will be the patient/user's health record.
seen below is the creative process unfolding. I wanted the users to see a close correlation between the onboarding process and the rest of the experience- expanding on the 'holistic health' theme.
to achieve this, we have a visual representation of overall health.
to follow, I think it was important to give the user actions they can take 'in response' to the system's feedback.
while sketching, I also started to consider the colour palette and scheme- however, I didn't want to be predictable and use something like green. *yawn*.
an energetic orange (symbolizing vitality, compassion, warmth,). black came to mind to give a sense of stability as well as suave. might as well make dark mode the default...
user features
an immersive experience with the mobile dashboard:
physical & mental health are supported- user has a central point of info and care for their overall health
monitoring of water consumption, breathing, and amount of sleep- contributing factors to mood
access to doctors sooner
user's can request and appointment and get intouch with their doctor on the app
rewards point system
the app rewards users for achieiving certain health and fitness goals
...and for a more personalized user experience
[AI] Predictive recommendations:
integrated in the search tool, users can get health-related recommendations such a comprehensive meal plan.
Machine Learning:
to tailor questions based on
user interaction, demographic data, and needs
analyze user data to offer tailored advice and track health progress over time.
ux & technologies to consider
in the spirit of proactive care, here is an opportunity for proactive prompting where UX is concerned. we can implement contextual push notifications that notify the user of their caloric burn or that it is "time for a breathwork exercise" at a particular time- nudging the user to engage the app.
these triggers will be personalized as the app is embedded with ai capability, allowing users to get their pulse checked, their eyes, and their skin. (biometric capability & use of phone camera).
gamification: a reward points system where users are rewarded for doing certain activities. As a cycler, you could earn points for free coffee and equipment for every 5 miles you cycle.
the onboarding flow also includes geolocation, which the system will use to support the user in their specified health condition based on their climate.
A/B
the user may want to access precise details of a particular aspect of their personal health.
the first three cards include a click-through button for each aspect of the health, while below you have general information and tests represented by the bento cards.
included in this interface is the user's prescription.
this can help in keeping a clear accurate and comprehensive story of the user's health journey
impact
in the end, we have a system that not only brings medical care closer to those who need it but helps people take charge of their personal health and get ahead of things with proactive methods offered on the app.
and more broadly, here is an opportunity to in some way alleviate and partner with the healthcare sector by giving patients/users a way to be proactive about their health.
considerations for future implementation
IoT: doubling down on smartphone integration and other external devices to enhance the way we do doctor consultations.
a look at creating an e-commerce where users can access products.
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